Zap Bites 003: Chinese Menu

Zap Bites 003: Chinese Menu

The other day, I was browsing two local newspaper sites in my city, theadvocate.com and nola.com. Out of curiosity I looked at their ads.txt files. WOW what a difference! Let’s take a quick look and try to understand the disparity. Theadvocate.com’s ads.txt reads like...
Zap Bites 002: Ads.txt + Cease & Desist Coming?

Zap Bites 002: Ads.txt + Cease & Desist Coming?

We recently started to serve a campaign on a very small whitelist for a client across multiple DSPs—at Digital Remedy we use a media-agnostic strategy to exceed digital and performance goals by using industry leading media sources in conjunction with our proprietary...