In honor of World Mental Health Day on October 10th, Digital Remedy celebrated last week with our Second Annual Mental Health Week. Full of activities, events, and programs, Mental Health Week is designed to encourage Remediers to learn more about the ways in which you can improve and maintain your mental health in the workplace. 

This year, we took each day to focus on a different aspect of mental health, aiming to provide a well-rounded experience and a healthy and happy environment for all of our employees across our U.S. offices. Team members received daily schedules of activities, along with facts and additional resources in order to debunk any myths, and destigmatize the conversation surrounding mental health.

Monday: Health Space

Monday’s focus was all about creating a healthy and happy workspace by cleaning up and beautifying your space. After employees sanitized their desks and did a little “fall cleaning,” they had the opportunity to print out pictures, plant a succulent, or decorate their desks in a way that would make them most comfortable and happy throughout the day. 

Tuesday: Healthy Spirit

Day 2 focused on boosting creativity and decompressing. Adult coloring books were available in the office to give people a moment to rest and let their creativity loose. Completed coloring pages were then displayed in the office for all to admire. The day was wrapped up with a little arts-and-crafts project that allowed everyone to customize an aromatherapy clay stress-ball for themselves. 

Wednesday: Healthy Mind

Wednesday was all about stretching out those mental muscles. Puzzles were available in every office as teams worked together to complete them. We are proud to say, mission accomplished! After work, all three U.S. offices came together for some friendly competition over a live-streamed trivia night. 

Thursday: Healthy Heart

Day 4 started with some nutritious (and delicious!) smoothies and then the NYC office was then visited our lovable and huggable therapy dog friends from New York Therapy Animals, while our Denver team enjoyed an opportunity to bring their dogs to work. Meanwhile, NOLA used the evening to learn more about the positive heart benefits of red wine with a customized wine tasting. 

Friday: Healthy Body

To round up our week, flu shots were administered in the NYC office, while NOLA and Denver prepped for the season with some emergency flu kits with all the essentials. Sunshine Notes that team members wrote to acknowledge their gratitude and appreciation for each other were distributed. Finally, to send people off for the weekend feeling zen and balanced, after-work yoga and meditation classes were available. 

With the wrap of our Second Annual Mental Health Week, we were thrilled to see team members from each and every Digital Remedy office get involved, and we are excited to start implementing some of these activities into our daily offerings based on some of the feedback we have received. As we continue through the final quarter of 2019 and into the new year ahead, the success of Mental Health Week has motivated Digital Remedy to increase our focus on mental health, and continue to foster a healthy and balanced workplace for our employees. 

 

To learn more about the Digital Remedy team click here, and feel free to stay updated on all of our office adventures by following us on Instagram, Twitter, or LinkedIn.

IP Zone: Leverage the relationship between users and the location of their IP addresses in a cookie-free, safe and scalable way.

Behavioral: Combine first party with network analytics and enormous scale to define custom audience channels that are optimized to sites with high brand engagement.

Demographic: Reach the right audience based on demographic characteristics such as age, gender and income.

Mobile Device: Target users by mobile device type (Smartphone, tablet, etc.), carrier and operating system.

Geo-Location: Target your audience residential cluster, proximity to retail locations, campaign level DMAs and more.

Contextual: Place a relevant ad in front of a user who is reading content that contains specific terms.

Buying Power and Quality

Let’s be honest. Your ad ops are limited by your access to only a handful of channels and DSPs. You want more reach and better prices, but don’t want to sacrifice quality in order to achieve those goals. Digital Remedy has access to a vast multitude of channels based on relationships we’ve cultivated over nearly 20 years in business. That means we get the best prices, have personal relationships, and don’t get sent to voicemail when we call.

It also means that we can execute omni-channel ad ops for better prices than an internal team, while ensuring the quality is up to industry standards. On top of access to all sorts of specific audiences we’re able to to leverage first- and third-party data across all your campaigns and pivot across platforms based on results. Any campaign, any budget, any platform, any audience. Digital Remedy backed by AdReady is restriction free ad ops….and what could be better than that?

Resources, Time, and Overhead

When was the last time you enjoyed balancing budgets, reading resumes, dealing with aggressive sales teams, or wasting years of time for small gains in performance. By partnering with Digital Remedy you get the full support of $30m in OPEX including marketing teams, sales teams, and a dedicated 24/7 ad operations team. No hiring new employees for media optimization, business development, or account management. No months of training and on-boarding. No long meetings crafting sales materials. Just your team focused on making deals, and our teams and tech focused on supporting and executing those deals in a tech-enabled, digital ecosystem designed to get the most out of any KPI.

Reporting and Support

How nice would it be to have all of your data and insights in one location. We don’t mean an excel sheet sent out once a week with complicated charts, or an XML file with pages and pages and pages of tables (what is this, 2003?). We mean a fully customizable dashboard reporting in real time, or as real time as possible. You get to decide the how, what, and when of the reporting you’re seeing. And that’s ALL of the how, what, and when’s. If you want to see breakouts of all of the individual campaigns in your system, done. If you want broad scope comparisons of all of the campaigns in the last year, done. If you want to see CTR’s for specific audiences and compare them to CPM for your best performing advertiser but limit the scope to campaigns greater than 30k, done. All of this is at your fingertips with the AdReady Dashboard, all in one place.

Jessica Cortapasso

With more than a decade of experience in human capital management, Jessica Cortapasso serves as VP of Human Resources at Digital Remedy. After graduating from Muhlenberg College, she quickly recognized her passion for people and entered the workforce in Human Resources where she gained expertise in employee relations, designing strategic benefit plans, and the development, implementation, and curation of corporate engagement initiatives for big-name brands and small companies alike. Becoming a member of the Digital Remedy family in 2013 while simultaneously acquiring her Masters Degree in Human Resources Management and Development from New York University, Jessica has steered company culture through significant events ranging from acquisitions and a rebranding, to the development and application of our Core Values that shape our daily business practices. Cortapasso resides in Brooklyn, plays competitive volleyball, and loves spending time with her nieces.

Erez Feld

Responsible for the financial and legal practices of Digital Remedy, Erez brings 22 years of experience in precision financial analysis, growth management practices, strategic acquisition, and investment leadership. A graduate of Hofstra University, Erez began his career modeling for corporate finance, and expanded his accounting prowess in the real estate sector. Erez joined Digital Remedy in 2008 as a senior accountant, and helped to create and build an accounting department that could support the rapid growth of the company and aligned with those needs. Over the past 12 years he has evolved through various positions at the company within the finance discipline, supervising and mentoring additional finance personnel, while growing under the tutelage of Michael Fleischman, former CFO of Digital Remedy. Today, he leads the Finance Department by supporting high-level projects such as acquisitions and restructuring, and is responsible for overseeing all financial assets, establishing financial procedures, controls, and reporting systems.

Michael Fleischman

After a successful career as an accomplished Fortune 500 financial professional leading Corporate Finance and Strategic Planning at Cablevision Systems Corporation and its programming subsidiary Rainbow Media Holdings, Michael currently plays a role in the overall management of Digital Remedy including direct responsibility for all financial-related activities including accounting, financial planning, M&A, legal, insurance, real estate and banking relationships. Michael brings more than 25 years of media experience at Cablevision and Rainbow Media and during his career was instrumental in the launching and managing of a number of cable television networks including 10 Regional Sports Networks across the US, American Movie Classics, Bravo, and the Independent film channel as well as the structuring of corporate partnerships with companies including Liberty Media, NBC, Fox/NewsCorp and MGM. Additionally, he was the finance lead on a number of professional sports team acquisitions including Madison Square Garden, the successful IPO of Cablevision and a tracking stock at Rainbow Media.Michael was involved in the creation and launch of Rainbow Advertising Sales which was one of the Cable Industry’s first Local Advertising Sales Divisions.

2020 Industry Trends Newsletter

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