As brands and advertisers flock toward CTV, Flip offers a smarter way to buy, manage, optimize, and measure OTT campaigns. Select inventory from premium streaming apps, choose your KPI, and watch Flip deliver on your CPA or ROAS goals in real time.





Differentiators
Direct Access to Every Premier OTT Publisher
Low Funnel Tracking & Optimization
Incremental & Survey Based Measurement
Real-time & Exportable Dashboards
Premium OTT streaming services present an ad format that is, for all intents and purposes, a commercial. There’s only two ways someone couldn’t complete the video – turn off their TV or change the channel. It’s a metric with little variance and less relevance, yet VCR remains the status quo KPI for OTT ad performance.
We didn’t like the status quo, so we decided to change it.
Ultimately, your brand wants to know if your creative is driving sales, or if one publisher is driving more leads than another. But why should you stop there? It’s one thing to know what works, it’s another thing entirely to put that data to work immediately. So we connected our attribution portal to our optimization engine. Our algorithm optimizes your CTV campaign, in real time, toward the publishers, creatives, geos, audiences, and dayparts that actually drive actions, not just views.


Reach Us
If you have any questions, think that we could be the right fit for your business, or just want to chat about anything digital (or not digital), shoot us a message. We would love to hear from you.