Digital Remedy COVID-19 RESPONSE. Read More

A full service ad-tech platform designed to move campaigns from the initial RFP and planning stages, through to IO management and trafficking, and finally onto insights, reporting, and renewal.

Non-Biased, Omni-Channel, Multi-DSP media execution.

Proprietary workflow platform backed by industry experts.

Deep industry knowledge and insights.

Evolving Data Privacy Practices in the Age of COVID-19

Evolving Data Privacy Practices in the Age of COVID-19

COVID-19 has put an increased focus on the data that advertisers collect and leverage to better reach their target audiences. Last week, our Director of Legal Affairs, Gracielle Cabungcal, was featured in Toolbox Marketing where she shared some tips on how ad tech...

read more
Digital Remedy is a Digiday Worklife Awards Finalist!

Digital Remedy is a Digiday Worklife Awards Finalist!

Digital Remedy has been selected as a finalist for the Digiday Worklife Awards under the category of "Most Dedicated to Employee Wellness." In a year that presented countless challenges for many industries, it forced organizations to rethink the way in which they...

read more
2020 Trends: Holiday Shopping

2020 Trends: Holiday Shopping

What's Going On? Changing Shopping Behavior This year, amid a U.S. presidential election and global pandemic, we’re entering the most unusual holiday season any of us have experienced before. With the pandemic serving as an accelerant to online purchasing, and...

read more
Flip is a Digiday Technology Awards Finalist!

Flip is a Digiday Technology Awards Finalist!

Digital Remedy is thrilled to be selected as a finalist for the Digiday Technology Awards! Flip, our OTT attribution platform has been shortlisted under the category of "Best Attribution Tool." You can check out the full list of finalists here. In mid-November of...

read more
Digital Remedy Selected as a “Best Place to Work”

Digital Remedy Selected as a “Best Place to Work”

For the 8th consecutive year, Digital Remedy has been named one of the Best Places to Work in New York City by Crain's New York Business! To be recognized alongside so many great leaders in the industry is always an exciting honor for our team. However, this year's...

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Digital Remedy Gets the Gold!

Digital Remedy Gets the Gold!

Digital Remedy is thrilled to receive a Gold Stevie Award from the Stevie Awards for Women in Business in recognition of our Achievement in Promoting Work-life Balance. Digital Remedy has worked to keep ourselves, and our clients, at the forefront of technology for...

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2020 Trends: The Future of Automation in the Ad Space

2020 Trends: The Future of Automation in the Ad Space

What's Going On? Many predicted the year 2020 would bring flying cars in a Jetsons-esque society. While some predictions proved to be slightly outlandish, we’ve definitely come a long way in the technology realm. Robots have taken on many unique shapes and sizes (a...

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Digital Remedy Launches AdReady+

Digital Remedy Launches AdReady+

The future of digital is here. Today, Digital Remedy announced the launch of AdReady+, an industry-changing self-service platform designed to support independent agency success in navigating digital advertising management, from campaign planning, RFPs, media...

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2020 Trends: COVID-19 Impact on Traditional Media Cycle

2020 Trends: COVID-19 Impact on Traditional Media Cycle

What’s Going On? Most of us would never have thought that the Twilight Zone could seem so relatable. Until this year. The year 2020 will go down in history for a number of reasons. The coronavirus pandemic is affecting more than just the health of people across the...

read more
Evolving Data Privacy Practices in the Age of COVID-19

Evolving Data Privacy Practices in the Age of COVID-19

COVID-19 has put an increased focus on the data that advertisers collect and leverage to better reach their target audiences. Last week, our Director of Legal Affairs, Gracielle Cabungcal, was featured in Toolbox Marketing where she shared some tips on how ad tech...

read more
Digital Remedy is a Digiday Worklife Awards Finalist!

Digital Remedy is a Digiday Worklife Awards Finalist!

Digital Remedy has been selected as a finalist for the Digiday Worklife Awards under the category of "Most Dedicated to Employee Wellness." In a year that presented countless challenges for many industries, it forced organizations to rethink the way in which they...

read more
2020 Trends: Holiday Shopping

2020 Trends: Holiday Shopping

What's Going On? Changing Shopping Behavior This year, amid a U.S. presidential election and global pandemic, we’re entering the most unusual holiday season any of us have experienced before. With the pandemic serving as an accelerant to online purchasing, and...

read more
Flip is a Digiday Technology Awards Finalist!

Flip is a Digiday Technology Awards Finalist!

Digital Remedy is thrilled to be selected as a finalist for the Digiday Technology Awards! Flip, our OTT attribution platform has been shortlisted under the category of "Best Attribution Tool." You can check out the full list of finalists here. In mid-November of...

read more

Our Clients

Digital Remedy knows and understands that each advertiser, publisher, and agency relies upon media in a different way. We’ve taken this knowledge, combined it with our intimate familiarity of the digital media landscape and created a paradigm of solutions that not only reaches goals, but pushes success metrics as far as possible. 

Advertisers

Publishers

Agencies

AdReady the Platform

For us ‘tech’ is more than just a buzzword to increase Google ranking. Our platform, AdReady, is where we spend most of our time tracking campaigns, setting up run dates, and analyzing data. It’s the technology we built because no other platform was capable of providing our clients the best end-to-end experience from RFP to renewal and everything in between.

‘Remediers’ the People

Our employees are the heart and soul of Digital Remedy. They’re the reason we’re top of the list as media execution experts, the reason why we’re one of the best places to work, and the reason why many of our clients stick around. The dedication and knowledge our teams bring to the table is second to none. They say it takes 10,000 hours to master a craft, we say you’re never done learning. 

We’re Down With OTT 

OTT viewing combines the power of digital advertising with the premium content of traditional television, creating one of the most compelling and engaging user experiences. 

The Digital Remedy Flip Solution offers clients the ability to target audiences using cross-segment modeling, multi-device touchpoints, and targeting based on demographic, device, location, and behavioral data. Our extensive list of targeting and inventory partners provides clients the opportunity to engage with this highly valuable audience at scale, connecting with them in the right place, at the right time. If your audience is flipping through channels (and platforms), so should your advertising.   

Only the Best

We’ve spent years partnering with the best in the biz. Data resources, targeting platforms, DSP’s, and lunch caterers. What all of that work has done is given us access to deals and workflows that no other ad-tech company can match.  

100+

Vendors and partners

24/7

Account support and media optimization

40%

Average industry discount

10%

More profit for our clients

20+

Years of experience

2-4

Hours to generate proposal

100+

Vendors and partners

20+

Years of experience

24/7

Account support and media optimization

40%

Average industry discount

10%

More profit for our clients

2-4

Hours to generate proposal

The Difference?

No expensive contracts, no research and development phases, no wasting money on consultants, and hiring/training/firing. Our clients aren’t pigeon holed into one or two solutions for their ad spend. Your audience is complicated, your budget is segmented, and your time is valuable, and that’s why we’re here.

Resources & Overhead

The people power necessary to maintain a strong digital presence is massive. We’ve put 20 years into developing our tech teams, AM’s, project managers, relationship managers, and research and IT professionals. 

Time & Money

Digital Remedy can back your organization with a 24/7 support architecture, dedicated research and tech teams, and easy on-boarding and integration so that you can keep focusing on your expertise and we can keep beating KPI’s.

Quality

No more worrying about inventory quality, transparency, or reporting accuracy. Quality for us comes from all angles and we’re consistently auditing the vendors we partner with and our internal teams to make sure standards are being met.

Remedy-ness

We’re always learning, solving, contributing, analyzing, shifting, pushing, and changing. Remedy-ness is the unquantifiable characteristic that keeps us and our clients ahead of the curve, as others fall behind.

Pillars of Success

Premium Inventory

Access inventory from multiple sources without additional headache of establishing unique partnerships.

Viewability

Ensure all campaigns are trafficked on behalf of our client-partners to beat industry best practices.

Brand Safety

Through partnerships with reputable publishers and exchanges, as well as with third party brand safety monitoring services.

Targeting Technologies

Limitless targeting/re-targeting equations ensure the right audience for each campaign or initiative.

Transparency

Maintaining transparency so our clients know where all of their dollars are going.

Unique, Cross-Channel Programs

Geared toward client goals, using an optimized media mix to beat KPIs.

Reach Us

If you have any questions, think that we could be the right fit for your business, or just want to chat about anything digital (or not digital), shoot us a message. We would love to hear from you.

Get In Touch

IP Zone: Leverage the relationship between users and the location of their IP addresses in a cookie-free, safe and scalable way.

Behavioral: Combine first party with network analytics and enormous scale to define custom audience channels that are optimized to sites with high brand engagement.

Demographic: Reach the right audience based on demographic characteristics such as age, gender and income.

Mobile Device: Target users by mobile device type (Smartphone, tablet, etc.), carrier and operating system.

Geo-Location: Target your audience residential cluster, proximity to retail locations, campaign level DMAs and more.

Contextual: Place a relevant ad in front of a user who is reading content that contains specific terms.

Buying Power and Quality

Let’s be honest. Your ad ops are limited by your access to only a handful of channels and DSPs. You want more reach and better prices, but don’t want to sacrifice quality in order to achieve those goals. Digital Remedy has access to a vast multitude of channels based on relationships we’ve cultivated over nearly 20 years in business. That means we get the best prices, have personal relationships, and don’t get sent to voicemail when we call.

It also means that we can execute omni-channel ad ops for better prices than an internal team, while ensuring the quality is up to industry standards. On top of access to all sorts of specific audiences we’re able to to leverage first- and third-party data across all your campaigns and pivot across platforms based on results. Any campaign, any budget, any platform, any audience. Digital Remedy backed by AdReady is restriction free ad ops….and what could be better than that?

Resources, Time, and Overhead

When was the last time you enjoyed balancing budgets, reading resumes, dealing with aggressive sales teams, or wasting years of time for small gains in performance. By partnering with Digital Remedy you get the full support of $30m in OPEX including marketing teams, sales teams, and a dedicated 24/7 ad operations team. No hiring new employees for media optimization, business development, or account management. No months of training and on-boarding. No long meetings crafting sales materials. Just your team focused on making deals, and our teams and tech focused on supporting and executing those deals in a tech-enabled, digital ecosystem designed to get the most out of any KPI.

Reporting and Support

How nice would it be to have all of your data and insights in one location. We don’t mean an excel sheet sent out once a week with complicated charts, or an XML file with pages and pages and pages of tables (what is this, 2003?). We mean a fully customizable dashboard reporting in real time, or as real time as possible. You get to decide the how, what, and when of the reporting you’re seeing. And that’s ALL of the how, what, and when’s. If you want to see breakouts of all of the individual campaigns in your system, done. If you want broad scope comparisons of all of the campaigns in the last year, done. If you want to see CTR’s for specific audiences and compare them to CPM for your best performing advertiser but limit the scope to campaigns greater than 30k, done. All of this is at your fingertips with the AdReady Dashboard, all in one place.

Jessica Cortapasso

With more than a decade of experience in human capital management, Jessica Cortapasso serves as VP of Human Resources at Digital Remedy. After graduating from Muhlenberg College, she quickly recognized her passion for people and entered the workforce in Human Resources where she gained expertise in employee relations, designing strategic benefit plans, and the development, implementation, and curation of corporate engagement initiatives for big-name brands and small companies alike. Becoming a member of the Digital Remedy family in 2013 while simultaneously acquiring her Masters Degree in Human Resources Management and Development from New York University, Jessica has steered company culture through significant events ranging from acquisitions and a rebranding, to the development and application of our Core Values that shape our daily business practices. Cortapasso resides in Brooklyn, plays competitive volleyball, and loves spending time with her nieces.

Erez Feld

Responsible for the financial and legal practices of Digital Remedy, Erez brings 22 years of experience in precision financial analysis, growth management practices, strategic acquisition, and investment leadership. A graduate of Hofstra University, Erez began his career modeling for corporate finance, and expanded his accounting prowess in the real estate sector. Erez joined Digital Remedy in 2008 as a senior accountant, and helped to create and build an accounting department that could support the rapid growth of the company and aligned with those needs. Over the past 12 years he has evolved through various positions at the company within the finance discipline, supervising and mentoring additional finance personnel, while growing under the tutelage of Michael Fleischman, former CFO of Digital Remedy. Today, he leads the Finance Department by supporting high-level projects such as acquisitions and restructuring, and is responsible for overseeing all financial assets, establishing financial procedures, controls, and reporting systems.

Michael Fleischman

After a successful career as an accomplished Fortune 500 financial professional leading Corporate Finance and Strategic Planning at Cablevision Systems Corporation and its programming subsidiary Rainbow Media Holdings, Michael currently plays a role in the overall management of Digital Remedy including direct responsibility for all financial-related activities including accounting, financial planning, M&A, legal, insurance, real estate and banking relationships. Michael brings more than 25 years of media experience at Cablevision and Rainbow Media and during his career was instrumental in the launching and managing of a number of cable television networks including 10 Regional Sports Networks across the US, American Movie Classics, Bravo, and the Independent film channel as well as the structuring of corporate partnerships with companies including Liberty Media, NBC, Fox/NewsCorp and MGM. Additionally, he was the finance lead on a number of professional sports team acquisitions including Madison Square Garden, the successful IPO of Cablevision and a tracking stock at Rainbow Media.Michael was involved in the creation and launch of Rainbow Advertising Sales which was one of the Cable Industry’s first Local Advertising Sales Divisions.

2020 Industry Trends Newsletter

2020 Industry Trends Newsletter

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