Digital Remedy developed a custom OTT media plan targeting live sports content centered around key games and events throughout the year. Through direct partnerships with streaming publishers, Digital Remedy was able to surpass CPM goals, ensuring a cost-efficient impression volume and ensuring every dollar counts. With 24/7, white-glove customer service, Digital Remedy meticulously optimized the campaign at the line item level, assuring successful performance for each restaurant location. Analysis of online order conversion data and in-store foot traffic attribution, a high level of customer satisfaction and trust was established, with the client renewing the campaign for four additional campaigns, to date.
