David Zapletal

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Zap Bites 004: Buyer Discretion Is Advised

By David Zapletal / June 6, 2019

Whenever an opportunity arises, you can be sure that someone is maximizing it for their own benefit. The media landscape is no exception. Recently the desire to maximize profit while sacrificing quality has manifested itself in the CTV/OTT landscape. Due to the tremendous growth in user base and revenues, the streaming TV space is quickly […]

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You Shared What With Facebook? Of Course You Did.

By David Zapletal / January 15, 2019

Protecting user data is likely the toughest responsibility for brands large and small. A constant battle between user privacy and corporate success. It’s sometimes difficult to see where the lines are drawn, yet it’s important that those in charge of customer data protect it as best they can. And, it’s our job as stewards of […]

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