


Performance CTV Solution Overview
Are you looking for the next frontier in performance marketing? Now you can drive sales, subscriptions, and leads with CTV advertising and access a full analytics suite through Digital Remedy. If you’re a marketer, you’re probably juggling a million...
CTV/OTT in 2023: The Top 4 Predictions You Need to Know
A movement of possibility for CTV/OTT advertisers is coming, and it’s hitting full force in 2023. Whether you’re just making the jump to CTV or looking to improve your overall campaign performance, a new year on the books marks new ways of winning over...
Digital Dish Episode 2: Incrementality
Welcome to the second episode of The Digital Dish, where we dish on all things ad tech. This episode focuses on Incrementality, including an overview of what it is, what the industry challenges are, and what solutions advertisers and agencies can tap into when...
Digital Remedy Named AdAge’s Best Place to Work in 2023
Digital Remedy has been named one of the Ad Age Best Places to Work 2023! Ad Age honors the top companies in advertising, marketing, and media that are outperforming their competitors in factors including benefits, inclusion, and employee development based on feedback...
Ben Brenner Named Cynopsis Rising Star Honoree
We’re proud to announce that Ben Brenner has been selected as a 2022 Cynopsis Rising Star Honoree! The Rising Star Awards honor stand-out performers, innovators, and emerging leaders—35 years old or younger—who have the passion, talent, and creativity to...
An Introduction to YouTube TV Advertising
Evolution of TV Consumption TV viewership has dramatically changed. With declining linear TV audiences, and an industry shifting its focus towards Over-The-Top (OTT) and Connected TV (CTV) streaming services, advertisers are reallocating budgets to dive into this...
Digital Dish Episode 1: Performance TV 101
The Digital Remedy Team is excited to announce the launch of our “Digital Dish” series, where we’ll tap into industry experts to share the latest news on all things ad tech, plus actionable insights for advertisers and agencies! We’re kicking things off with the...
A Digital Marketer’s Guide to Holiday Shopping
As the weather gets colder, holiday digital marketing campaigns are just heating up. For digital marketers and the businesses they serve, the holiday season is the most profitable time of year. According to RIS news, annual holiday retail sales will increase between...
Jeremy Haft Joins Digital Remedy as Chief Revenue Officer
As part of the company’s next stage of growth, Digital Remedy is pleased to announce that Jeremy Haft has joined its leadership team. Leveraging over 20 years of ad tech and media experience, he will serve as Chief Revenue Officer, helping to accelerate growth,...
Mental Health Week 2022 Recap
Last week, in honor of World Mental Health Day (October 10th), Harmony—our social responsibility team, hosted our fifth annual (and third virtual) Mental Health Week. Mental Health Week is an initiative designed to encourage Remediers to discover ways they can improve...
Digital Remedy Named Crain’s Best Place to Work in NYC in 2022
Digital Remedy is thrilled to announce that the company has been selected as #2 (out of 100) on Crain’s 2022 Best Places to Work in New York City list! This marks the 10th consecutive year that Digital Remedy has been recognized by Crain’s and our third time ranking...
Launching Flip—Built Entirely on Google Cloud
Migration to Google Cloud Platform Digital Remedy first started using Google Cloud services in 2019, with the goal of improving efficiency by streamlining company processes and consolidating applications. Before migrating to Google Cloud, there were different...
How AI is Improving the Digital Ad Experience for Consumers
Targeting technology in the digital ad space has evolved dramatically to provide more relevancy and better personalization, but it’s not without flaws. Oversaturation is still a problem and automation can sometimes over-optimize for a specific, perhaps unintended,...
Five Ways Digital Attribution Can Improve ROAS for CTV/OTT Advertising
The CTV/OTT space presents many advantages for B2B marketers, including clear targets, ideal buyer profiles, and precise targeting strategies. However, B2B marketers are feeling increased pressure to prove the value of CTV/OTT in reaching their target audience and...